We welcome you to celebrate NPI’s release of its new mark and tag line. These changes reinforce the brand personality that has evolved within our organization. We are an organization that delivers ideas to results for its client-partners. As you know, NPI does things a little differently but that difference is hardly subtle, whether it is in design or manufacturing. The NPI difference, already experienced by many, is now embodied in our new tag line …passion for products. It is not only a tag line that describes the results NPI delivers every day but it defines the common thread that runs through every single person in the NPI family.
The changes in our mark are consistent with our evolution as an organization and the increase in core competencies of creativity and design, while delivering commercial successes in those products. We simplified the mark as is evident on this page. Now it reflects design, consistent with our products and a glow that speaks to the spark of innovation and creativity.
It is our hope that these changes excite you as they have energized the entire family at NPI. We thank you for your continued support and look forward to our future successes together. Remember, a cool idea is meaningless if it doesn’t result in a great product; NPI has …passion for products.
Sincerely,
Bob Messaros
Executive Vice President
New Product Innovations